Marketing Yourself on the Web: If Your Don’t Market Yourself on the Web, Then Who Will?

Some of the wisest words that have been uttered over the ages are by Hillel the Elder. Both are as profoundly true today as when he first uttered them almost two thousand years ago.


“That which is hateful to you, do not do to your fellow. That is the whole Torah; the rest is the explanation; go and learn.”

For their application today, see my posts Take No Unfair Advantage and “No innovation matters more than that which saves lives.”.


“If I am not for myself, who will be for me? And when I am for myself, what am ‘I’? And if not now, when?

I interpret this as meaning, among other things that:

  • If I don’t market myself then who will? So I must marketmy self — on the web.
  • When is now. My most effective marketing tool is my own writing, mainly in the form of a blog.
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